Originally written by Nick Ismail on Information Age
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The problem with engaging with new technologies to drive business forward is, while the demand is there, many software-as-a-service (SaaS) vendors are still struggling to crack how to provide a solution that delivers strong adoption and utilisation, frustrating enterprise buyers. When it comes to technology falling below its potential, what better industry to learn from
The post Targeting the enterprise: 4 things SaaS vendors need to get right appeared first on Information Age - Insight and Analysis for IT Leaders.
